The Google Ads condition:
Search Term based content
Match the landing page content
to the user’s search.
to the user’s search.
A simple way to boost conversion rate
What is search term-based content?
Effective landing pages make sure to match the words used in their copy with the keywords and text used in their PPC keywords and ads. Repeating the same language and key phrases reassures visitors that they’re on the right path and shows consistency.
Usage Examples
Personalization on any Level of the Account
Effective landing pages make sure to match the words used in their copy with the keywords and text used in their PPC keywords and ads. Repeating the same language and key phrases reassures visitors that they’re on the right path and shows consistency.
Keyword level
Customize the page title to match long-tal search terms. Make visitors feel that they have exactly what they're looking for!
Ad group level
Tailor messages and calls to action to the visitor’s interests and characteristics.
Campaign level
Show special promotions to visitors arriving from remarketing campaign.
Account level
Display different phone numbers to track incoming phone calls from visitors arriving from your Google Ads advertising.
So play_arrow Simple!
Just copy & paste
Just copy & paste
1. Create versions
Make your visitors feel they have found exactly what they were looking for
2. Copy from If-So
Copy the short string generated by If-So
3. Paste in google ads
Paste the string in the tracking template field
"There's nothing I hate more than creating and managing multiple versions of my customers' landing pages. I love your solution! Its so simple and effective."
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